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Advertising As Art: ‘No Passion Without Risk’

Great advertising can be art. One example is the Pantaenius Yacht Insurance campaign ‘No Passion Without Risk’. Martin Baum, Managing Director of the Pantaenius Group, set out to create a campaign that merged the passion for luxury yachts with the power of seduction. He succeeded completely. The sexy, sophisticated ads captivate. He chose a perfect [...] View Post Advertising As Art: ‘No Passion Without Risk’

Cruising the Caribbean on Windstar’s Splendid Sailing Ship

What’s it like to sail on a cruise ship that actually sails too? Come along as we find out cruising the Caribbean on Windstar Cruises’ flagship Wind Surf! Windstar Cruises is known for imaginative itineraries and last year’s Hurricane Irma inspired them to get even more creative. As someone who enjoys traveling off the beaten [...] View Post Cruising the Caribbean on Windstar’s Splendid Sailing Ship

America’s Cup 34!

The 34th America’s Cup had a little something for everyone: the world’s best sailors, incredibly fast boats, achingly beautiful vistas, cutting-edge technology both on and off the water, controversy and of course the most dramatic come from behind victory in sports history. Many initially questioned Larry Ellison and Russell Coutts’ grand plan to redefine professional [...] View Post America’s Cup 34!

Reliving the Best Moments of AC35 – On and Off the Water

For sailing, shopping, dining, and entertainment, Bermuda was a perfect venue for the 35th America’s Cup. It’s only been a week since the Auld Mug flew south for only the third time in its 166-year history, and here at Sail Couture, we’re already nostalgic for the spectacle and excitement that only a battle between nations [...] View Post Reliving the Best Moments of AC35 – On and Off the Water